We engineer
profitable growth
for ambitious brands

OUR SPECIAL SAUCE

Direct Response Performance Marketing is the data-driven pursuit of immediate ROI by driving the most from a marketing budget through the creation of an irresistible offer. There is a certain beauty in taking a regular product and magnifying its perceived value by speaking directly to consumers. We believe in working with businesses that deliver real value to their end-user.

Glass Elephant

[glas – ‘eləfənt]

noun

We’re all about transparency and not afraid to talk about the Elephant in the room.

Isla-Maree

Great Product + Great Story
= Victory

Glass Elephant's strategy and funnel resulted in 15x ROAS and a steady 25% monthly in three months.

STEPH MARSTERS

Director

Claiming a Spot in the Fashion Industry - Glass Elephant's strategy and funnel resulted in

Sinch Bikes

7 Figure Revenue
in first year from
launch.

twnty5

New branding, done right

Glass Elephant helped twnty5 develop new branding and build a customer base from almost nothing, and in 5 months the Instagram and Facebook platforms gained 1200 and 450 followers respectively. The brand now has loyal influencers and ambassadors who regularly promote the product.

What We Do

Holistic E-Commerce Strategy
Digital Advertising Funnel Strategy
Performance Content Creation
Facebook & Instagram Advertising
Google Advertising
Website & Landing Page Development
Conversion Rate Optimisation
Klaviyo Email Marketing
Amplified Influencer Marketing

The Magnitude E-Commerce Accelerator

The pre-eminent methodology for scaling ambitious direct to consumer e-commerce brands.

01. MEANING

What: Develop a purpose that resonates deeply with your market.
Why: Create a competitive advantage that is impossible to replicate.
How: Focus your reason to exist & align with the market.

02. MANIFESTATION

What: Ensure you take a powerful & efficient brand to market/
Why: Claim the extreme margin that exists in perceived brand value.
How: Construct a powerful connection to your customer.

03. METRICS

What: Ruthlessly quantify & control the key driving forces within your business
Why: To predict, understand and own your ability to scale.
How: Appreciate your metrics: EPS, CPA, LTV, OH, GP, CVR, AOV & RCR

04. MULTIPLICATION

What: Empower your traffic strategy with tactical best practice & psychographics
Why: To drive highly relevant traffic at the lowest possible price.
How: Know your customers intimately. Reach them efficiently.

05. MONEY

What: Develop bulletproof administrative capability, systems management & governance
Why: To protect everything that you’ve worked so damn hard for.
How: Identify & eliminate vulnerabilities.